About Us

The Admission Advisory Group was founded in 2004 by three highly skilled, deeply experienced, and principled admission professionals who are trained in the art of human assessment.

We collectively share 60+ years of professional experience in higher education, including 44 years at Stanford University, having rendered final admission decisions on thousands of MBA applications.

What Drives Us?

We share a passionate belief that higher education can transform and impact people’s lives, creating lifelong intellectual, professional, and personal opportunities. Yet, the admission processes at highly competitive MBA programs can be opaque, daunting, and difficult to navigate.

To guide, advise, and support you as you navigate the complex MBA application process. This is what drives us in our work.

Big Bold
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Organic, Serendipitous Beginnings.

After serving on the Stanford Graduate School of Business (GSB) MBA Admission Committee for 19 collective years, we each moved on professionally.

Soon, our former Stanford GSB students began reaching out to us, seeking advice on MBA admission for family, friends, and colleagues. Realizing the need for professional, accurate information about the MBA admission process, The Admission Advisory Group (TAAG) was born. Our first year, we worked with a dozen applicants, eleven of whom were accepted to Harvard and Stanford, and one to UC Berkeley Haas – and since then, our clientele has grown almost entirely through word-of-mouth referrals.

Our Philosophy

The Admission Advisory Group strongly believes that accurate self-knowledge, coupled with an understanding of the subtleties of the highly selective admission process, are the keys to successful applications. Moreover, working with a dedicated advisor with decades-long experience in MBA admissions and higher education administration to articulate your talents and goals will enable you to make your educational dreams come true.

By The Numbers

Clients who are accepted to the Top Ten MBA programs


Average total scholarship award (two year) per client scholarship recipient
Clients who are accepted to M7 MBA programs
Professional experience at Stanford GSB
Professional experience at the Stanford University
Experience coaching MBA applicants
First-hand experience rendering final admission decisions on thousands of MBA applications
Percent of prospective applicants who TAAG accepts as actual clients annually.  TAAG receives ~400+ inquiries from prospective clients each year and we are able to accept ~100 clients annually.
Guiding MBA applicants since 2004

Meet Our Experienced Advisory Team

See What Our Clients Are Saying

I wanted to thank you again for the advice you’ve given me over the past four years (that we’ve worked together to develop and strengthen my business school candidacy). I cannot express how excited I am to be studying at a place like MIT Sloan. My applications were far better and my interviews went smoother as a result of your guidance, so thank you. I hope to have the chance to meet you sometime in person.”

MIT Sloan Admit

I truly believe that my interactions with all of you not only provided a foundation for the application creation, but also, and more importantly, structured a platform for MY life at business school and beyond. I’m geared up for the next two years in large part because I was able to relate through my application and interviews who I am and what I hope to become. Thank you all for a phenomenal experience and I hope we continue to stay in touch into the future.”

Tuck Admit

Thank you for all of your wonderful help, encouragement, support, and kicks in the rear end when I needed them! I am so thrilled to be heading off to HBS and I could not have done it without you. You truly went above and beyond for which I am incredibly appreciative.”

HBS Admit

Thank you so much for your support throughout the business school application process, and for helping me achieve my dream. I cannot thank you enough for your guidance and for the care you brought to each of our conversations. I enjoyed being able to think introspectively about my values and life goals alongside you. Your words of encouragement will continue to stick with me as I go through school and my career.”

Stanford GSB Admit

Very happy to share that I was accepted to HBS and to Stanford GSB! I’m going to take the day to enjoy this accomplishment before turning to the decision now at hand! What a journey! Many thanks for being my “sherpa” as we navigated the business school application mountain together.”


I want to sincerely thank you for believing in my candidacy and believing that I could do 7 applications in just one round and apply to my two dream schools. Thank you for the amazing work we did together over the past few months and for always being available for the many, many questions that I had.”

Stanford GSB Admit

I can’t thank you enough for all of your help throughout this process. Thank you for pushing me and for supporting me – I couldn’t have done it without you. While the process was certainly not easy, I really enjoyed working with you and getting to know you so well. You were an incredible coach and at times therapist. ☺ I am very excited for this next chapter and hope to stay in touch.”


I am writing to express my gratitude for all the help and support you provided me with throughout my business school application process. Working with you has been an incredible experience, and I cannot thank you enough for all that you have done for me.

From the very beginning, you took the time to understand my goals and aspirations, and your guidance helped me to stay on track and focused. Your advice on how to approach each application, from crafting my essays to preparing for interviews, was invaluable. You challenged me to think deeply about my experiences and motivations, and your feedback helped me to refine my message and present myself in the best possible light.

Thanks to your guidance and support, I had the opportunity to choose between business schools – something I never imagined. And not to mention the scholarships! Most importantly, the work we did together increased my confidence enormously, and that has been invaluable.

Once again, thank you for everything. I will keep in touch and let you know how my business school experience goes.”

Yale SOM MBA Admit